Call Center Benchmarking - By: Dr. Jon Anton and Stijn Spit - This paper will focus on the use and the importance of benchmarking in the United States call center industry, and will address the following questions: 1. What is benchmarking? 2. What areas can call centers focus on to conduct a benchmark? 3. How can call centers use internal benchmark data? and 4. How can call centers conduct a benchmark study of their own?
